9 Social Media Fails to Avoid
Social media is a powerful marketing tool but there are times when your posts and pages can fall a bit flat. Make sure to avoid some common social media fails when attempting to attract attention for your brand or business via these platforms. Nine social media fails to avoid are: Don’t give too much information. […]
Protecting Your Business During a Hard Time
The pandemic certainly hit many businesses hard. It’s made everyone think about their business continuity plans and how to sustain a business during difficult times. Some businesses pivoted quickly. Making masks or offering curbside service. Other businesses moved online. Many businesses have failed. Here are some things to think about as we move forward. Use […]
Protecting Your Business During a Hard Time
The pandemic certainly hit many businesses hard. It’s made everyone think about their business continuity plans and how to sustain a business during difficult times. Some businesses pivoted quickly. Making masks or offering curbside service. Other businesses moved online. Many businesses have failed. Here are some things to think about as we move forward. Use […]
5 Signs that You Need a Website Redesign
Is it time for a website redesign? When it comes to your company, business, or brand, your website provides a means of prospective patrons to find you while providing a glimpse into what you do. Generally, websites should be revamped and redesigned every five years or so, but it is never too soon for an […]
What Are Lookalike Audiences and How to Use Them in Facebook Ads
Many businesses want to resurrect their ad campaigns in a way that will yield true engagement with the right customers. We may have exhausted old email lists and progress may be downright stagnant when it comes to getting old audiences to bite when it comes to new ads. What’s a business to do. Fortunately there […]
How Entrepreneurs Can Improve Their Networking
There’s an old saying that it’s not what you know, but who you know. Entrepreneurs need to develop a good network, to find new opportunities, to talk to people who understand and to gain new insights. If you’re like most people in business, you’re probably busy and have a hard time keeping up with your […]
Social Media Trends of 2020 to Pay Attention To
The new year is upon us, which means it’s time to look ahead at what 2020 will bring for social media. This post goes over several social media trends to keep an eye on, including changes in how people shop, how businesses sell products and build trust, and how people interact with content. Seamless Shopping […]
Benefits of Financing Industrial Equipment
Businesses can’t grow without the proper equipment. In fact, outdated or missing equipment can put you far behind your competitors and impact your ability to compete in any market. When it comes to production or larger machinery, having the most up-to-date equipment available is vital. However, paying for this industrial equipment can leave you stressed […]
Building the Best Landing Pages
Landing pages are the first things that potential customers glimpse after clicking on advertisements. The goal is to inspire visitors to respond to your call to action and purchase your company’s products or services. However, statistics show that the conversion rates for most landing pages are abysmally low. Here are some tips on strengthening your […]
How Your Business Might Be Losing Cash Flow
Cash flow is one of the most critical ingredients for the success of any business: It’s how companies pay their bills and employees. However, this vital resource can leak in ways that may be easy to glance over at first but will become problematic over time. Be on the lookout for the following types of […]