How to Save Money on Advertising without Losing Quality

When it comes to advertising on Facebook or Instagram or using ads, the best advice anyone can give you is to be patient. The key to successful advertising is building a great foundation and, over time, look for easy to optimize your efforts. With that being said, here are some simple, but important things you […]

Everything You Need to Know About Merchant Cash Advances

Cash flow problems are common in business, especially among smaller companies and start-ups. When you don’t qualify for a bank loan or simply don’t want to deal with a long loan application, merchant cash advances can make an attractive alternative. This type of financing can be ideal for companies that accept credit card payments from […]

Tricks for Writing Copy for Advertising

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Advertising copy is not always easy to write. It is not just about telling a customer they should buy your product. Since the internet has increased access to customers through advertising, audiences are used to seeing (and ignoring) ads, which means it is even more important for your copy to stand apart from competitors. Here […]

How to Start Managing Business Finances

While it’s probably safe to say that many entrepreneurs don’t start companies because they’re excited about business finances, no company will succeed without effective money management. The financial side of entrepreneurship becomes much easier if you employ the following strategies. Set Up a Business Bank Account and Credit Card Setting up a dedicated business bank […]

How to Stay Authentic When Using Influencer Marketing

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While social media has made being a brand and building a brand easier, it has also made authenticity hard to come by. Customers are demanding companies to be more involved and responsible both within their businesses and outside of them. So with everyone turning to influencer marketing—using social media influencers to grow and engage with […]

Everything You Need to Know About Merchant Cash Advances

merchant-cash-advance

Cash flow problems are common in business, especially among smaller companies and start-ups. When you don’t qualify for a bank loan or simply don’t want to deal with a long loan application, merchant cash advances can make an attractive alternative. This type of financing can be ideal for companies that accept credit card payments from […]

How to Use Social Media for Customer Service

social-media

Social media has changed the way people are interacting with everyone, including businesses. It has become an easy way to quickly get in touch, leave a review, ask a question or in some instances, file a complaint, and every interaction or the lack of interaction either strengthens or weakens the bond between you and your […]

The Basics of Equipment Financing

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One of the primary reasons any business owner would seek external financing is for the purpose of obtaining the equipment needed by the business. Everything from bulldozers to farm equipment to computers and office furniture needs to be purchased by companies before they can conduct normal business operations. Here’s what you need to know about […]